Kendall Jenner is Paving Her Way in the Beauty Industry

Who would have thought that some members of the Kardashian-Jenner clan would someday be business moguls? Definitely not us. It seemed only yesterday that the clan was most famous only for their reality show, Keeping Up with the Kardashians. Not anymore! Kim Kardashian West and Kylie Jenner have now become beauty business moguls and there is another member of the family who is said to join the ranks. Say hello to supermodel Kendall Jenner.

Kendall, as it appears, is backing Moon, an emerging beauty brand known for its vegan oral hygiene products. Some of the products the brand sells are a two-pack soft bristle toothbrush, dental floss, activated charcoal whitening toothpaste, and mouthwash. One of the features of the beauty venture, that appealed to Kendal, was the brand’s appealing logo, as well as its vegan properties.

Jenner shared the good news on the Instagram grid of Moon, mentioning the fact that she used to not know how to smile. In the ad, the famous model described how aesthetics played a major role for choosing Moon as the company that launched her entrepreneurial journey. She pointed out that aside from taking care of your oral hygiene, Moon products would look very fashionable sitting on the bathroom counter.

Jenner has a whopping 108 million followers on Instagram, and she’s a known social media influencer. The Keeping Up with the Kardashian star is capitalizing on her social media fame to promote Moon oral hygiene line, which is already available for purchase on the brand’s website.

It should be clarified, though, that Jenner is not an investor in Moon but rather a “financial backer.” If she is passionate about advertising the whitening pen, it’s because the model co-collaborated with Moon in designing it. It looks like the Kardashian-Jenner sisters are conquering the beauty business world.